Beauty and cosmetics pricings differ for different products. The products can be classified into six different types: makeup, skincare, haircare, body care, fragrances, and Accessories. Prices not only vary with products; it also changes from different countries due to varying demand, urban population, and average revenue per capita.
As seen, there is a significant change in prices from different products as well as different regions, and to accurately price a product, we need to keep each of them in mind and work on how to rate a product more efficiently. From this, we see that Singapore prices their product a bit higher when compared to the Indonesian and Malaysian markets this is due to the spending power and the urban population.
Also, we see the accessories have the biggest range, which starts from around $2 to around $500. This is due to it consists of cheap products like hairband beauty cases but also high-end beauty devices. In comparison, hair care products are comparatively a bit cheaper.
Going forward, we will discuss each of them and how each product is priced.
Makeup
Makeup products are further divided into four categories: face, eyes, lips, and nails. These products are as cheap as 4 dollars and as pricey as $400. In Singapore, the price range is from $3.7 to $387. Whereas in Indonesia it is $3.4 to $153. In Malaysia, it is $2.6 to $252. This is also related to the average revenue per capita as in Singapore is $27.45 when compared to Malaysia is $10 and in Indonesia, it is $5.
Here we can see lips and face makeup products are the products with the highest product ranges as compared to nails and eyes. To get a deeper understanding of how these products are priced we will see what all are the products and its pricing.
Face
There are many different types of face related makeup products and are priced differently in different regions. In Singapore, face makeup costs around $8.8 to $270. Whereas in Indonesia, it costs around $9 to $81.6. In Malaysia, it costs 9.1 to 252 USD.
There are many different face related products and the pricing of each of them vary differently. Here is a list of products and their price range.
| Products | Price Range (USD) |
| Contour | $14.6 – $138.7 |
| Face Primer | $14.6 – $102.2 |
| Highlighter & Illuminator | $10.95 – $255.5 |
| Face Palettes & Sets | $16.79 – $270.1 |
| Foundation | $16.06 – $146 |
| Tinted Moisturiser | $25.55 – $73 |
| BB & CC Cream | $21.9 – $102.2 |
| Powder | $16.06 – $80.3 |
| Concealer & Corrector | $12.41 – $102.2 |
| Blush | $10.95 – $102.2 |
| Bronzer | $13.14 – $138.7 |
| Setting & Finishing Spray | $9.49 – $58.4 |
Eyes
The eyes products in Singapore costs $4.4 to $255.5, in Indonesia, it ranges from $3.4 to $ 129.2, and in Malaysia, it is $4.6 to $204.0. This big range in prices is due to different products that differ at different prices.
Such as false eyelashes, eye primer, under-eye concealer, and eyeliner are priced a bit low as compared to expensive products like eye palettes, eyeshadows, and mascaras.
Here is the range of prices of each eye makeup related products:
| Products | Price Range (USD) |
| Eyeliner | $5.11 – $65.7 |
| Eye Palettes & Sets | $14.6 – $255.5 |
| Eyeshadow | $8.76 – $255.5 |
| Eyebrows | $6.57 – $131.4 |
| Mascara | $10.95 – $182.5 |
| False Eyelashes | $4.38 – $43.8 |
| Eye Primer | $14.6 – $65.7 |
| Under Eye Concealer | $12.41 – $73 |
Lips
Lips makeup products cost $6.6 to $387 in Singapore, in Indonesia it costs $4.2 to $153 and in Malaysia, it ranges from $5.8 to $86.4.
Here is the list of lip makeup products and how it is priced.
| Products | Price Range (USD) |
| Lip Palettes & Sets | $18.25 – $386.9 |
| Lipstick | $10.95 – $386.9 |
| Lip Stain & Tint | $13.14 – $386.9 |
| Lip Gloss | $10.95 – $65.7 |
| Lip Liner | $7.3 – $58.4 |
| Lip Balm | $7.3 – $65.7 |
| Lip Plumper | $13.14 – $43.8 |
| Lip Primer | $18.25 – $43.8 |
Nails
Nails related products cost around $5.8 to $95 in Singapore and in Indonesia, it costs $3.5 to $20.4 whereas, in Malaysia, it costs $4.8 to $28.8.
Here is the list of nails products with the price range:
| Products | Price Range (USD) |
| Nail Polish | $5.84 – $94.9 |
| Base & Top Coat | $5.84 – $29.2 |
| Nail Art | $14.6 – $21.9 |
| Nail Polish Remover | $7.3 – $14.6 |
| Nail Treatments | $8.76 – $29.2 |
| Nail Sets | $14.6 – $87.6 |
Skincare
The skincare market is further divided into 5 types that are cleansers, masks, moisturizers, sun care, and toners. In Singapore, the price ranges from $2.9 to $503.7, whereas in Indonesia, it is $2.7 to $312.8, and in Malaysia, it is $2.2 to $468. Skincare products are one of the most varying in prices.
Here we see the suncare and toners are usually priced a bit low as compared to other skincare related products. To know exactly how to price we need to see each of these categories more deeply.
Cleanser & Exfoliator
It is one of the highly-priced skincare products. In Singapore, it costs $4.4 to $153.3, whereas in Indonesia it costs $3.7 to $312.8, and in Malaysia, it costs around $3.8 to $108.
Here is the list of all the cleanser and exfoliator products with their price ranges.
| Products | Price Range (USD) |
| Facial Cleanser | $4.38 – $146 |
| Scrub & Exfoliator | $4.38 – $153.3 |
| Blotting Paper | $3.65 – $36.5 |
Toner
Skincare toners are priced differently in different regions based on demand and many other factors here we see in Singapore it costs around $7.3 to $124. In contrast, in Indonesia, it costs $10.2 to$71.4 and in Malaysia, it costs $6.5 to $105.6.
Moisturizer
Moisturizers in Singapore cost around $5.8 to $306.6 whereas in Indonesia, it costs $4.3 to $119 and in Malaysia, it costs $6 to $192.
Here is the list of moisturizers and the price ranges available.
| Products | Price Range (USD) |
| Day Moisturiser | $5.84 – $306.6 |
| Night Cream | $5.84 – $284.7 |
| Facial Mist | $8.76 – $94.9 |
| Neck & Decollete Cream | $36.5 – $80.3 |
Masks & Treatments
Masks and treatments related products in Singapore costs around $3.7 to $292, whereas in Indonesia it costs $2.7 to $170, and in Malaysia, it costs $2.2 to $300.
Here is the list of Masks and treatments and the price ranges available.
| Products | Price Range (USD) |
| Mask | $3.65 – $219 |
| Peel | $14.6 – $131.4 |
| Face Oil | $10.95 – $292 |
| Serum & Booster | $8.76 – $270.1 |
| Eye Care | $3.65 – $167.9 |
| Lip Care | $3.65 – $146 |
Sun Care
Suncare products in Singapore cost $7.3 to $102.2 whereas in Indonesia, it costs $10.9 to $105.4 and in Malaysia, it costs $10.8 to $98.4.
Here is the list of Suncare products with the price ranges:
| Products | Price Range (USD) |
| Face Sunscreen | $14.6 – $87.6 |
| Self Tanner | $10.95 – $40.15 |
| After Sun Care | $25.55 – $102.2 |
Haircare
The hair care products are further divided into these 3: Shampoo & Conditioner, Styling, and treatments. Hair Care products differ widely for the region with the highest being the Singapore pricing from $5 to $474.5 and in Indonesia $3.4 to $68.0 whereas in Malaysia $4.6 to $100.8.
Hair treatments are the most expensive amongst all with Singapore being exceptionally high. We would try to see each of them individually.
Shampoo & Conditioner
Shampoo & Conditioner in Singapore is priced at $7.3 to $73, whereas in Indonesia, it is $7 to $57.8 and in Malaysia $5.3 to 55.2.
Here is the list of all the shampoo and conditioner products with the price ranges.
| Products | Price Range (USD) |
| Shampoo | $7.3 – $73 |
| Dry Shampoo | $10.95 – $36.5 |
| Conditioner | $5.84 – $73 |
| Leave-In Conditioner | $14.6 – $43.8 |
Styling
Hairstyling products in Singapore cost around $8.8 to $80.3 whereas in Indonesia $6.6 to $68.0 and in Malaysia, it costs $9.8 to $52.8.
Here is the list of all the hairstyling related products concerning the price ranges.
| Products | Price Range (USD) |
| Hair Spray | $8.76 – $51.1 |
| Heat Protection | $29.2 – $43.8 |
| Hair Cream | $10.95 – $58.4 |
| Pomade, Wax & Gel | $14.6 – $36.5 |
| Mousse | $18.25 – $36.5 |
| Texturiser | $10.95 – $80.3 |
| Volumiser | $10.95 – $80.3 |
| Hair Colour | $10.95 – $51.1 |
Treatments
Hair treatment is the most expensive amongst all haircare products in Singapore it costs around $5.1 to $255.5 and in Indonesia, it costs around $3.4 to $54.4, whereas in Malaysia it costs $4.6 to $74.4.
Here is the list of all the hair treatments related products with respect to their prices.
| Products | Price Range (USD) |
| Hair Masks | $5.11 – $73 |
| Hair Serum | $10.95 – $211.7 |
| Hair Oil | $10.95 – $73 |
| Scalp Treatment | $18.25 – $255.5 |
Bodycare
Bodycare products are further divided into 5 categories: bath & shower, grooming, moisturizer, suncare, and treatments. In Singapore, the body care price ranges from $2.9 to $496.4 whereas in Indonesia $1.4 to $173.4, and in Malaysia, it ranges from $4.6 to $247.2.
Bodycare treatments are the most expensive amongst all. The products can classify the prices of each of the products as each product differs at different prices.
Bath & Shower
Bath & shower products cost $3.7 to $146 whereas in Indonesia $1.4 to $57.8, and in Malaysia, it ranges from $4.6 to $72.0.
Here is a list of all the bath and shower products concerning the price ranges:
| Products | Price Range (USD) |
| Body Wash | $10.95 – $146 |
| Bath Soak | $1.46 – $131.4 |
| Body Exfoliator | $5.11 – $80.3 |
| Body Sponges | $3.65 – $14.6 |
| Hand Wash | $7.3 – $58.4 |
| Bath & Shower Sets | $14.6 – $51.1 |
Moisturizer
Body moisturizers in Singapore cost around $3.7 to $175.2, whereas in Indonesia it costs $3.1 to $71.4, and in Malaysia the price ranges from $5.8 to $110.4.
Here is the list of all the body moisturizers with their price range:
| Products | Price Range (USD) |
| Body | $8.76 – $175.2 |
| Hand Cream | $3.65 – $80.3 |
| Foot Cream | $10.95 – $43.8 |
Grooming
Grooming products in Singapore costs around $13 to $36.5, in Indonesia, it costs $17 to $59.8 and in Malaysia, it costs $12.5 to $24.
Here is the list of Grooming products with their price ranges:
| Products | Price Range (USD) |
| Deodorant | $13.14 – $29.2 |
| Hair Removal | $21.9 – $36.5 |
Treatments
Bodycare treatments in Singapore cost around $11 to $496.4 Whereas in Malaysia it costs in the range of $15.8 to $120.
Here the prices of the body care treatment products:
| Products | Price Range (USD) |
| Cellulite & Stretch Marks | $29.2 – $496.4 |
| Mother & Baby | $16.06 – $29.2 |
Suncare
Body suncare products in Singapore cost around $11 to $73, in Indonesia it costs around $11 to $47.6, whereas in Malaysia it costs $10.8 to $67.2.
Here is the list of body suncare products with their price ranges:
| Products | Price Range (USD) |
| Sun Protection | $11.68 – $73 |
| Self Tanner | $10.95 – $65.7 |
| After Sun Care | $14.6 – $51.1 |
Fragrances
Fragrance products are further divided into two categories that are: Men and Women respectively due to varying prices and products. Prices in Singapore range from $11 to $365, whereas in Indonesia it is $9.5 to $173.4 and in Malaysia, it is $9.8 to $343.2.
The products used by men and women for the fragrances are not the same as men use cologne and deodorant, whereas women use perfume, lotions, and oils.
Men
Men’s fragrances price in Singapore is $19.7 to $350.4, whereas in Indonesia it is $17 to $129.2 and in Malaysia, it costs $21.6 to $247.2.
These are the products used by the men for fragrances with the price ranges:
| Products | Price Range (USD) |
| Cologne | $21.9 – $350.4 |
| Deodorant | $21.9 – $29.2 |
Women
Women’s fragrances price in Singapore is $10.2 to $365 whereas in Indonesia, it is $9.5 to $153 and in Malaysia, it costs $9.8 to $343.2.
These are the products used by the women for fragrances with the price ranges:
| Products | Price Range (USD) |
| Lotion and oil | $51.1 – $160.6 |
| Perfume | $10.95 – $345.29 |
Accessories
There are many beauty and cosmetics accessories we can categorize these accessories into these seven: brushes, sponges, makeup accessories, manicure pedicure, hair tools, beauty devices, and bags & organizers. In Singapore, the accessories price ranges from $1.5 to $511, whereas in Indonesia, it costs $2 to $584.8, and in Malaysia, it is $1.2 to $492.
There are many different types of beauty accessories that range a lot in prices. Usually, sponges manicure pedicure bags and makeup accessories cost very less from $1 to $85. Whereas beauty devices, brushes, and hair tools cost very high at about $500.
Brushes
Brushes in Singapore costs $8.8 to $445.3, whereas, in Indonesia, it costs $8.2 to $204, and in Malaysia, it costs $8.4 to $405.6.
These are the types of brushes accessories and the price ranges.
| Products | Price Range (USD) |
| Face Brushes | $14.6 – $102.2 |
| Eye Brushes | $14.6 – $109.5 |
| Lip Brushes | $10.95 – $36.5 |
| Multipurpose Brushes | $13.14 – $87.6 |
| Brush Sets | $14.6 – $445.3 |
| Brush Cleaners | $8.76 – $65.7 |
Sponges
Sponges in Singapore costs around $5 to $58.4, whereas, in Indonesia, it costs $5.6 to $54.4, and in Malaysia, it costs $6.0 to $45.6.
These are the two types of sponges with their price ranges:
| Products | Price Range (USD) |
| Sponges | $5.11 – $58.4 |
| Powder Puffs | $5.84 – $21.9 |
Makeup Accessories
Makeup accessories in Singapore cost $4.4 to $51.1, whereas, in Indonesia, it costs $2.7 to $30.6, and in Malaysia, it costs $4.3 to $48.
These are the types of makeup accessories with their price ranges:
| Products | Price Range (USD) |
| Tweezers & Brows | $10.95 – $51.1 |
| Eyelash Curlers | $6.57 – $36.5 |
| Pencil Sharpeners | $3.65 – $14.6 |
| Mirrors | $21.9 – $36.5 |
Manicure Pedicure
Manicure and pedicure accessories in Singapore costs $4.4 to $36.5 whereas in Indonesia it costs $3.6 to $20.4 and in Malaysia, it is $4.3 to $33.6
Here is the list of manicure and pedicure accessories and the price ranges:
| Products | Price Range (USD) |
| Scissors | $8.76 – $18.98 |
| Nail Files & Buffers | $2.19 – $7.3 |
| Pedicure Tools | $7.3 – $26.28 |
| Manicure & Pedicure Sets | $10.95 – $29.2 |
Hair Tools
Hair tools and accessories in Singapore costs $3.7 to $511, whereas in Indonesia it costs $2.3 to $584.8 and in Malaysia, it costs $3.6 to $48.
Here is the list of hair tools and accessories with their prices:
| Product | Price Range (USD) |
| Brushes & Combs | $7.3 – $124.1 |
Beauty Devices
The price of Beauty devices in Singapore costs around $22 to $518.3, whereas, in Indonesia, it costs $10.5 to $346.8, and in Malaysia, it costs $19 to $492.
Here is the price range of skincare and haircare related beauty devices:
| Products | Price Range (USD) |
| Makeup | $21.9 – $29.2 |
| Skincare | $19.71 – $518.3 |
Bags and Organizers
The price of bags and organizers in Singapore costs around $1.5 to $87.6 whereas in Indonesia it costs $1.4 to $78.2, and in Malaysia, its prices range from $1.2 to $64.8.
Here is the list of bags and organizers with their price range:
| Products | Price Range (USD) |
| Makeup Bags | $13.87 – $28.47 |
| Professional Cases | $21.9 – $36.5 |
| Palette Organisers | $3.65 – $65.7 |